OVAB Europe has published the first business sentiment index for the digital signage industry. The surveyed companies expect an upward trend

78 percent of the European companies in the digital out-of-home media segment expect to see a positive economic development within their industry. That is the result of the Digital Business Climate Index (DBCI) that OVAB Europe, the association representing the interests of the continental digital-out-of-home industry (DooH industry) has put out. more…

From July 1st, 2009 on Scala will be a member of OVAB Europe. Driving more than 200,000 screens worldwide, Scala is truly one of the leading global providers of digital signage and advertising management solutions. Scala decided to join OVAB to actively help developing the growing market of DOOH in Europe. more…

After the huge success of the first DOOH Business Con-ference during the ISE in February this year, OVAB Europe has decided to support this important European event.
The conference next year is being put together by invidis consulting and OVAB Europe and will be the starter for Integrated Systems Europe tradeshow. The conference runs from 1st to 2nd February 2010 at the Amsterdam RAI. more…