OVAB Europe presents Digital Signage Conference

Monday, 13. July 2009

Things we all learned from the past are that networking and customer understanding are two key features for successful business in the DooH industry. To address both issues OVAB Europe will present a platform for networking and education on the 21th of October. The 3rd Munich Digital Signage Conference will be the first OVAB Europe powered conference.

Critics will say that it reflects the German origins of the new association. But we will prove that this is not the case. As a pan European association the conference will feature speakers from DooH corporate customers from all over Europe. English simultaneous translation will be provided for all participants if necessary.

Language barrier will be no excuse for not participating this time.
Unlike other conferences the organizers will focus on the customers view on Digital Signage. Speakers from different vertical markets will present important com-munication processes in their markets and discuss if and how Digital Signage can be established within their business.
So this conference won’t be about software, hardware or content issues.
Independent industry representatives will:

  • Explain business processes in their markets
  • Highlight information and communication issues
  • Unveil the potentials for Digital Signage

Prior to each expert presentation a short introduction will be given by invidis consulting about trends and drivers of the special vertical market. In addition we provide economical figures and examples of Digital Signage installations.

To guarantee a very cost efficient conference the quarterly OVAB Europe board and member meetings will be held a day prior to the conference. In addition the DBCI advisory board will meet and discuss the feedback of the DooH Business Climate Index and will pass on the roadmap for the new industry index.