OVAB Europe gathers data for the first index for the digital out-of-home media sector in Europe

Munich, 25th June 2009 – The digital outdoor advertising sector in Europe is to get its own index. OVAB Europe, the association representing the digital out-of-home media sector in Europe, is currently running its first data gathering enquiry and at the same time initiating a regular market assessment of this sector, which is still quite new in Europe. more…