Scala joins OVAB Europe

From July 1st, 2009 on Scala will be a member of OVAB Europe. Driving more than 200,000 screens worldwide, Scala is truly one of the leading global providers of digital signage and advertising management solutions. Scala decided to join OVAB to actively help developing the growing market of DOOH in Europe. (Florian Rotberg)

With offices and projects in the key markets in Europe, Scala can contribute a great variety of information to the OVAB initiative. OVAB Europe’s focus on increasing awareness and acceptance of Digital-out-of-Home in Europe was the key for Scala to join the organization. The active Scala representative at OVAB will be Helge Haarig, Strategic Account Manager for D-A-CH, and since almost 10 years with Scala.

The company’s digital signage customers include Audi, Kaufhof, ECE Flatmedia, Rabobank, IKEA, Burger King, T-Mobile, Virgin MegaStore, Warner Brothers, The Life Channel, Rikstoto, Repsol, Norges Gruppen and thousands more. Advertising management customers include CBS Outdoor, Clear Channel Outdoor and Magic Media, among others. Scala is headquartered near Philadelphia, USA, and has subsidiaries in Germany, Canada, Netherlands, France, Norway and Japan, as well as