Digital out-of-home media companies optimistic about the future

- OVAB Europe has published the first business sentiment index for the digital signage industry. The surveyed companies expect an upward trend

78 percent of the European companies in the digital out-of-home media segment expect to see a positive economic development within their industry. That is the result of the Digital Business Climate Index (DBCI) that OVAB Europe, the association representing the interests of the continental digital-out-of-home industry (DooH industry) has put out. Continue reading

Scala joins OVAB Europe

- From July 1st, 2009 on Scala will be a member of OVAB Europe. Driving more than 200,000 screens worldwide, Scala is truly one of the leading global providers of digital signage and advertising management solutions. Scala decided to join OVAB to actively help developing the growing market of DOOH in Europe. Continue reading

OVAB Europe supports ISE

- After the huge success of the first DOOH Business Con-ference during the ISE in February this year, OVAB Europe has decided to support this important European event.
The conference next year is being put together by invidis consulting and OVAB Europe and will be the starter for Integrated Systems Europe tradeshow. The conference runs from 1st to 2nd February 2010 at the Amsterdam RAI. Continue reading

How do you feel today?

- Have you ever asked yourself how the Digital Signage business is feeling at the moment and what will be in six month? Pretty soon we will have the answer for this important question. OVAB Europe is currently questioning industry professionals all over Europe. Continue reading

OVAB Europe presents Digital Signage Conference

  • Europe’s leading Digital Signage Conference & networking event
    • Strategy Conference 19OCT incl. Content and Network Management Seminars
    • OVAB Europe DooH University (hosted Media Buyers only) 19OCT
    • Digital Signage Standards Roundtable Sessions 20OCT
    • OVAB Europe Annual Membership Meeting (on invitation only) 20OCT
  • 19-20 October 2010 – two day Digital Signage Conference
    • 19 October “Simplifying the Digital Signage Business
      • Conference
      • Content Workshops
      • Network Operations Workshops
      • Evening Industry Networking Event
    • 20 October “DooH Standards”
      • DooH Standard Workshop Proof of Play
      • DooH Standard Workshop Common Media Currency
      • one-to-one sessions
      • OVAB Annual Membership Meeting
    • Munich Kempinski Airport Hotel (1 minute walk from the airport terminals)
  • 400+ EMEA delegates (senior industry decision makers)
  • Supporting Association: OVAB Europe

- To see full agenda follow this link: 4th Munich Digital Signage Conference

Finger on the pulse of digital outdoor advertising

- The digital outdoor advertising sector in Europe is to get its own index. OVAB Europe, the association representing the digital out-of-home media sector in Europe, is currently running its first data gathering enquiry and at the same time initiating a regular market assessment of this sector, which is still quite new in Europe. Continue reading

OVAB Europe announces two new members

- The Out-of-home Video Advertising Bureau Europe (OVAB Europe) announces two new members. Effective immediately the software provider BroadSign International and the information logistics company INFOX also belong to the association. Continue reading

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