Digital Signage Business Climate Index (DBCI) – Europe’s leading business indicator
The OVAB Europe Digital Signage Business Climate Index (DBCI) is the leading European indicator of the economic development of the Digital Signage and Digital-out-of-home industry. It is based on a bi-monthly survey responses of important market leaders from different sectors of the industry.
Like all business climate indices (e.g. Ifo), the DBCI gives information about the economic activities and the business sentiment. The bi-monthly poll helps to see changes at an early stage. The particular importance of the DBCI is forecasting turning points in economic growth. Besides that, additional questions deliver further information about specific topics.
Currently the DBCI is active in the following countires:
The OVAB Europe Digital Signage Business Climate Index (DBCI) is managed by invidis consulting GmbH Munich on behalf of OVAB Europe.